Here’s a structured breakdown of the departments in Nexus Global, including the roles and tasks within each, aligned with your goal of helping clients achieve their goals through marketing, automation, and AI-driven solutions.

1. Pricing Team

Goal: Develop pricing strategies that maximize value for clients while ensuring profitability.

Roles & Responsibilities

• Pricing Strategist – Research and analyze competitor pricing, market trends, and client needs to create competitive pricing models.
• Proposal & Quotation Specialist – Prepare customized pricing proposals for potential and existing clients.
• Financial Analyst – Monitor revenue and profit margins for different services to optimize pricing structures.

Tasks

• Conduct market research on pricing trends in digital marketing and AI automation.
• Develop tiered pricing models for different service levels.
• Work with the strategic team to create bundled offerings that maximize client ROI.
• Optimize pricing for long-term customer retention and profitability.

2. Research Team

Goal: Gather insights to support decision-making in strategy, pricing, and execution.

Roles & Responsibilities

• Market Research Analyst – Identify industry trends, competitor strategies, and emerging technologies.
• Customer Insights Specialist – Analyze client feedback, pain points, and goals to refine services.